Google Adsense Cash Cow 2006 PLR Ebook

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Table Of Contents

FOREWORD…………………..6
INTRODUCTION…………………..7
FORGET EVERYTHING YOU’VE HEARD BEFORE!…………………..8
DO YOU HAVE WHAT IT TAKES TO BE AN E-ENTREPRENEUR?………………10
THE INTERNET—YOUR BUSINESS TOOL…………………..11
THE RIGHT PRODUCT SELLS ITSELF…………………..13
THE ETERNAL, CHANGING BUSINESS PLAN…………………..14
THE BENEFITS OF INTERNET MARKETING – WHY IS INTERNET MARKETING EFFECTIVE?……………….16
1. GETTING STARTED…………………..22
1.1 MAKING YOUR WEBSITE ATTRACTIVE, INTERESTING, ENGAGING AND INTERACTIVE……………….22
1.2 NAVIGATION…………………..25
1.3 DEFINING A USABLE SITE…………………..29
1.3.1 Good Content…………………..29
1.3.2 Ease of Access to Information…………………30
1.3.3 Quick Access to Information…………………..30
1.3.4 Cleanly Designed Pages…………………..31
1.3.5 Download status…………………..31
1.3.6 Usability Problems…………………..32
1.4 BUILDING INTERACTIVITY AND PERSONALIZATION……………..33
1.5 GRAPHICS…………………..34
1.6 WEBCOPY…………………..35
1.7 CHOOSING A DOMAIN NAME…………………..39
1.7.1 Using expired domains to skyrocket your traffic………………..41
1.8 THE HOST………………43
1.9 TESTING AND PERFORMANCE…………..44
1.9.1 Monitoring and Tracking…………46
1.9.2 Tracking your sales…………………50
1.10 BUILDING CREDIBILITY AND MAINTAINING IT……….50
2. INTERNET BUSINESS IDEAS…………………..52
2.1 LEVERAGE THE ADVANTAGES OF THE NET…………………..52
2.2 WHAT BUSINESSES ARE SUCCEEDING ON THE NET?………………..53
2.3 SHOULD YOU BE SELLING A PRODUCT OR A SERVICE?………………..57
2.4 IMPORTANCE OF BACK-END SELLING…………………..59
2.5 CROSS SELLING…………………..61
3. SECRETS OF WINNING TRAFFIC THROUGH SEARCH ENGINES………………63
3.1 HOW SEARCH ENGINES WORK…………………..64
3.2 TOP SEARCH ENGINES…………………..67
3.3 SEARCH ENGINE PAGE RANKING ALGORITHMS…………………..72
3.4 KEYWORDS—OPTIMIZING YOUR SITE TO GET TOP BILLING AT SEARCH ENGINES……………77
3.5 WEB COPY FOR SEO………………..81
3.6 SUBMITTING TO SEARCH ENGINES………………..82
3.7 SEARCH DIRECTORIES – THE BENEFITS OF BROWSING…………………83
3.7.1 Submitting to Search Directories………………..83
3.8 PAY-PER-CLICK—BUYING STATUS…………………84
3.8.1 Show me the money!…………………85
3.8.2 Submitting to pay-per-clicks………………….87
3.8.3 AdWords and Premium Advertising………………87
3.9 LINK POPULARITY AND LINK ANALYSIS………………..90
3.9.1 Reciprocal Links and Partner Sites………………..91
3.9.2 Picking your partner………………..93
3.9.3 Inward link analysis………………..94
3.10 OPTIMIZING YOUR WEBSITE………….95
3.11 MONITORING YOUR PROGRESS………97
3.12 FINALLY, A WORD ABOUT SPAM…….99
4. BUYING ADVERTISING AND KEEPING CUSTOMERS!…….101
4.1 BANNERS……………..101
4.1.1 Banner Glossary…………………102
4.1.2 Banner Economics………………..103
4.2 TEXT LINKS………….105
4.3 CLASSIFIED ADS…………………..106
4.4 CULTIVATING NEW CUSTOMERS…………………107
4.5 CREATING EFFECTIVE ADS…………….110
4.6 ADVANCED AD TRACKING…………….113
5. GETTING RICH FROM AFFILIATE PROGRAMS……………….118
5.1 JOINING AN AFFILIATE PROGRAM…………………..118
5.2 SETTING UP YOUR OWN AFFILIATE PROGRAM……………..121
5.3 COOKING OFF THE SPAM……………….123
5.4 MANAGING AND TRACKING YOUR AFFILIATE PROGRAMS…………….124
5.5 EVALUATING YOUR WEBSITE’S PERFORMANCE…………………..129
5.6 HOW TO ATTRACT AFFILIATES…………………..130
5.6.1 Classifying Affiliates for better management…………………131
5.6.2 A few avoidable errors…………..135
5.7 LINKSHARE – AFFILIATE PROGRAM THAT CAN BRING YOU GREAT RESULTS……….139
5.8 AFFILIATE MANAGEMENT IN-BUILT WITH YOUR PAYMENT GATEWAY – CLICKBANK……………139
6. EXPLODING YOUR PROFITS THROUGH EMAIL MARKETING…………..141
6.1 COLLECTING OPT-IN EMAIL ADDRESSES……………..141
6.2 DOUBLE OPT-IN…………………..142
6.3 INTELLIGENT TARGETING THROUGH TAILOR MADE RESEARCH……..144
6.4 RENTING OR BUYING LISTS…………..146
6.5 CREATING POP UPS…………………..148
6.6 EMAIL MARKETING TACTICS…………153
6.6.1 Writing Headlines That Grab Your Customers and Sell Your Goods!………154
6.6.2 Growing your Email lists……….160
6.6.3 Email Content – Text vs. HTML…………………165
6.7 MANAGING EMAIL CAMPAIGNS……..167
6.7.1 Personalization in Email Marketing……………..167
6.7.2 Creative Segmentation…………..170
6.7.3 How often and when to mail?…………………..170
6.7.4 Refrain from Spamming…………………..173
6.8 ANALYSIS OF EMAIL CAMPAIGNS…………………..174
6.8.1 Tracking Performance – Measuring useful metrics……………..174
6.8.2 Enhancing Email response…………………..178
6.8.3 Should the message trick the reader or be honest?……………..180
6.9 AUTORESPONDERS…………………..181
6.10 CALL TO ACTION—CLOSING THE DEAL…………….186
6.11 SAMPLE MARKETING EMAIL………..190
7. CREATING NEWSLETTERS THAT SELL AS WELL AS INFORM………….194
7.1 ADVANTAGES OF NEWSLETTERS AS A MARKETING TOOL…………….196
7.2 CREATING AN EFFECTIVE NEWSLETTER………………..197
7.3 STEPS FOR A SUCCESSFUL NEWSLETTER CAMPAIGN…………………203
7.4 GETTING SUBSCRIBERS AND GENERATING LEADS FOR YOUR NEWSLETTER…………205
7.5 ADVERTISING IN NEWSLETTERS…………………208
7.6 PROMOTING AFFILIATE PROGRAMS THROUGH NEWSLETTERS……….209
7.7 BLOGS………………….211
7.8 PLANNING YOUR NEWSLETTER………216
7.9 EZINE JOINT VENTURES………………..217
7.10 MANAGING YOUR LIST: PAID LIST SERVERS VS. FREE LIST SERVERS……………..218
8. JOINT VENTURES—PARTNERING FOR SUCCESS……………221
8.1 CHOOSE YOUR PARTNERS…………….221
8.2 JOINT SUBSCRIPTIONS………………..223
8.3 EXIT POP-UPS………..224
8.4 PLUG YOUR PALS…………………225
8.5 STRENGTHENING YOUR JOINT VENTURES……………225
8.6 TRACK YOUR JOINT VENTURES……..226
8.7 KEEPING YOUR CUSTOMERS………….227
9. SELLING INFORMATION PRODUCTS ONLINE………………..229
9.1 FINDING A WRITER…………………230
9.2 WHAT CAN YOU WRITE ABOUT?…..231
9.2.1 Pleasure Books…………………..232
9.2.2 Inspirational Books………………232
9.2.3 Study Books…………………..232
9.2.4 How-To Books…………………..232
9.2.5 Choosing the right topic…………235
10. PRESS RELEASES…………………..241
10.1 WRITING AN EFFECTIVE PRESS RELEASE OR NEWS ARTICLE……….242
10.2 PRESS RELEASE DISTRIBUTION…………………..248
10.3 WHEN SHOULD YOU DISTRIBUTE PRESS RELEASES?…………………249
11. VIRAL MARKETING…………………..251
11.1 VIRAL MARKETING IS NOT A PYRAMID SCHEME…………………..252
11.2 VIRAL MARKETING THROUGH EBOOKS……………..254
11.3 VIRAL MARKETING THROUGH EMAILS………………261
11.4 VIRAL MARKETING WITH AFFILIATE PROGRAMS….265
11.5 VIRAL MARKETING ON THE WEB….270
11.6 WORD-OF-MOUTH VIRAL MARKETING………………272
11.7 MEASURING VIRAL EFFECT AND PERFORMANCE…273
12. CREATING A HOT SOFTWARE PRODUCT WITH NO PROGRAMMING EXPERIENCE…………….274
12.1 BUILDING AN OUTLINE……………….275
12.1.1 Feature list……………….275
12.1.2 User stories……………….276
12.1.3 Data Directory……………….277
12.2 STUDY COMPETITION………………….277
12.3 DETERMINE PRICING……………….278
12.4 CHOOSING A PROGRAMMER…………279
12.5 DEVELOPING FUNCTIONALITY………283
12.6 CREATING A WORK AGREEMENT……………..283
12.7 PACKAGING YOUR PRODUCT………..286
12.8 CUSTOMER SERVICE AND SUPPORT……………….287
13. MANAGING YOUR LIFE WHEN YOU WORK FROM HOME……………….291
13.1 BALANCING YOUR BUSINESS AND FAMILY…………292
13.2 KNOW HOW TO SAY “NO”…………….293
13.3 TAKE A DAY OFF FROM WORK AT LEAST ONCE A MONTH………….293
13.4 LEARN HOW TO COMPROMISE……………….294
13.5 MAINTAINING A POSITIVE ATTITUDE IS GOOD FOR BUSINESS……………….294
CONCLUSION: ALL YOU NEED TO SKYROCKET YOUR WEB PROFITS……………….297
CONTEXTUAL MARKETING – THE NEWEST CONCEPT……………….299
AUTOMATING YOUR WEBSITE – E-BUSINESS AUTOMATION SYSTEMS……………..300
SOME WARNINGS………..302
CHECKLIST FOR LAUNCHING A SUCCESSFUL INTERNET BUSINESS……..303
COSTS BUDGET AND ROI……………….308

Sample Content Preview

Foreword

This book is just a portion…a TINY portion…of the MASSIVE amount of ‘MOO-LAH” making products you received when you purchased your copy of Seo Cash CowTM. The information presented here is meant to not only educate you, but to make you some SERIOUS MOO-LAH!

Don’t forget, each one of the 7 products you purchased is a COMPLETE BUSINESS, set up and ready to go for you…web page, sales copy, e-book cover, thank-you page… everything you could ever want! PLUS, you got resale rights, master resale rights and private label rights to every one of them…so you can, literally, do anything you want with them!

But, in the spirit of always over-delivering, we didn’t stop there! You also got 8 bonus products worth WELL over $10,000.00…5 of those bonuses have the exact same rights as the products you purchased! That gives you 12 COMPLETE BUSINESSES to slingshot your Internet Marketing career into overdrive. Now, just get out there and do it!

Thank you for your purchase of Seo Cash CowTM, it’s a purchase you’ll always remember as that ONE thing that helped you tremendously on your way to success.

Go out there and grab yourself some MOO-LAH…you deserve it!

Other Details

– 1 Ebook (PDF), 310 Pages
– 2 Salespages (HTML)
– Product_SourceCode
– Year Released/Circulated: 2008
– File Size: 2,500 KB

License Details:

[YES] Include Professional Sales Letter.
[YES] Can edit the sales letter and graphics.
[YES] Can sell Master Resale Rights.
[YES] Includes Professional Graphics.
[YES] Can Put Your Name As The Author.
[YES] Can Be Edited.
[YES] Can Be Used As Web or e-zine content
[YES] Can be added into a paid membership sites.
[YES] Can Be Broken Down Into Articles.
[YES] Can Sell Private Label Rights.
[NO] Can be offered as a bonus.
[NO] Can be given away for free.
[NO] Can be offered through on any auction sites.
[NO] Can be added to a free membership.